Friday, February 19, 2010

fashion week: just shampoo, don't rinse, don't repeat

Fashion Week came and went in a whirlwind. There were so many shows/parties/events to attend, there was barely any time to prep. Thankfully, TRESemmé, the official hair care sponsor of Mercedes-Benz Fashion Week, came to the rescue with its TRESemmé Salon & Lounge, located right inside the tents! Throughout the week, TRESemmé hairstylists worked their magic on fashionistas and celebs as they breezed through the venue. Even Erin Lucas of MTV's The City stopped in before heading to the Tracy Reese show. Anyway, a beauty event wouldn't be a beauty event without a gift bag and this was no exception. Everyone who visited the Lounge left with a complimentary TRESemmé FreshStart Dry Shampoo. You don't have to be a fashionista to use it. It's the most perfect tool for moms on the go. Say you haven't had a chance to wash your hair in three days--we know it's happened! Just spray some on, let it sit for a couple of minutes, then brush out and style. I just tried it and it definitely gave my hair body, shine and a fresh-smelling clean look and feel. The trick is to hold the can 8-12 inches from your hair and apply evenly. There were a couple of spots where I "overdid it" a bit and dispersed too much product so my hair looked a little flatter. Overall, it works well and fits into your purse so you can just spray and go. Apply now and you'll be freshly shampooed in time for pickup! Go to www.tresemmme.com for more info.

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